Wimmer, Roger D. <br/><br/>
Mass media research  An Introduction 
Roger D. Wimmer and Joseph R. Dominick 
 - 10th ed. 
 - Delhi  Cengage learning  2014 
 - 481 p. 
<br/><br/><label>ISBN: </label>9788131526286  750 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Communication and media technology<br/>Journalism
<br/><br/><label>Dewey Class. No.: </label>302.23072  / WIM