Krishnamacharyulu, C S G <br/><br/>
Rural marketing  Text and cases 

 - 2nd 
 - Noida  Pearson  2011 
 - 609p 
<br/><br/><label>ISBN: </label>9788131732632 
<br/><br/><label>Standard No.: </label>119851 
<br/><br/><label>Subjects--Personal Names: </label><br/>Ramakrishnan, Lalitha
<br/><br/><label>Subjects--Index Terms: </label>Management-Marketing-Rural consumer behaviour 
<br/><br/><label>Dewey Class. No.: </label>658.800954  / KRI