Gupta, Ruchi <br/><br/>
Advertising principles and practice  with 17 recent Indian case studies 

 - New Delhi  S Chand  2018 
 - xi,402p 
<br/><br/><label>ISBN: </label>9788121940016 
<br/><br/><label>Standard No.: </label>119821 
<br/><br/><label>Subjects--Index Terms: </label>Advertising mgmt JOURNALISM Legal aspect 
<br/><br/><label>Dewey Class. No.: </label>659.1  / GUP