Keller, Kevin Lane <br/><br/>
Strategic brand management 

 - 3rd 
 - Delhi  Pearson  2011 
 - 695 
<br/><br/><label>Standard No.: </label>116154 
<br/><br/><label>Subjects--Index Terms: </label>brand equity Management marketing 
<br/><br/><label>Dewey Class. No.: </label>658.827  / KEL