Kotler and Armstrong <br/><br/>
Principles of marketing 

 - 9 
 -  PHI  A27/ 785 
 - 785 
<br/><br/> WITH CD 
<br/><br/><label>Standard No.: </label>106109 
<br/><br/><label>Subjects--Index Terms: </label>Armstrong Management Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT