Keller, Kevin Lane <br/><br/>
Strategic brand management 

 - 3rd 
 -  Pearson  2008 
 - 692 
<br/><br/><label>Standard No.: </label>104683 
<br/><br/><label>Subjects--Index Terms: </label>Brand management Management 
<br/><br/><label>Dewey Class. No.: </label>658.827  / KEL