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Applied marketing analytics using SPSS : Modeler, statistics and AMOS graphics / Arunangshu Giri and Pradip Paul
Material type:
TextLanguage: English Publication details: delhi : PHI learning, 2023.Description: 256pISBN: - 9789390544172
- 658.83 GIR
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JC Bose University of Science & Technology | Reference | 658.83 GIR (Browse shelf(Opens below)) | Not For Loan | MB3221 | |
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JC Bose University of Science & Technology | 658.83 GIR (Browse shelf(Opens below)) | Available | MB3222 | ||
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JC Bose University of Science & Technology | 658.83 GIR (Browse shelf(Opens below)) | Available | MB3223 | ||
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JC Bose University of Science & Technology | 658.83 GIR (Browse shelf(Opens below)) | Available | MB3224 | ||
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JC Bose University of Science & Technology | 658.83 GIR (Browse shelf(Opens below)) | Available | MB3225 |
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| 658.812 NAK Customer relationship management | 658.812 NAK Customer relationship management | 658.812 PEE Customer relationship management | 658.83 GIR Applied marketing analytics using SPSS Modeler, statistics and AMOS graphics | 658.872 BHA Social media and mobile marketing | 658.872 CHA Digital marketing 2.0 | 658.872 CUT Search Marketing A Strategic approach to SEO and SEM |
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