Mass media research (Record no. 18531)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00562nam a22002057a 4500 |
| 005 - DATE & TIME | |
| control field | 20230729151530.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230729b |||||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| International Standard Book Number | 9788131526286 |
| Price | 750 |
| 040 ## - CATALOGING SOURCE | |
| Library Name | JC Bose University of Science & Technology |
| 041 ## - Language | |
| Language | English |
| 082 ## - DDC NUMBER | |
| Classification number | 302.23072 |
| Book Number | WIM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Wimmer, Roger D. |
| 245 ## - TITLE STATEMENT | |
| Title | Mass media research |
| Sub Title | An Introduction |
| Statement of responsibility | Roger D. Wimmer and Joseph R. Dominick |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi |
| Name of publisher, distributor, etc | Cengage learning |
| Date of publication, distribution, etc | 2014 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Pages | 481 p. |
| 650 ## - Subject | |
| Subject | Communication and media technology |
| 650 ## - Subject | |
| Subject | Journalism |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Location (home branch) | Sublocation or collection (holding branch) | Date acquired | Source of acquisition | Cost, normal purchase price | Inventory number | Koha issues (times borrowed) | Koha full call number | Barcode (Accession No.) | Koha date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | JC Bose University of Science & Technology | JC Bose University of Science & Technology | 07/02/2023 | Narendra book agency | 750.00 | NBA/22-23/4348 | 302.23072 WIM | 53610 | 29/07/2023 | 29/07/2023 | Reference | ||||
| Dewey Decimal Classification | JC Bose University of Science & Technology | JC Bose University of Science & Technology | 07/02/2023 | Narendra book agency | 750.00 | NBA/22-23/4348 | 302.23072 WIM | 53611 | 29/07/2023 | 29/07/2023 | Books | |||||
| Dewey Decimal Classification | JC Bose University of Science & Technology | JC Bose University of Science & Technology | 07/02/2023 | Narendra book agency | 750.00 | NBA/22-23/4348 | 302.23072 WIM | 53612 | 29/07/2023 | 29/07/2023 | Books |