Strategic brand management (Record no. 17157)

MARC details
000 -LEADER
fixed length control field 00569nam a2200241Ia 4500
001 - CONTROL NUMBER
control field 120585
003 - CONTROL NUMBER IDENTIFIER
control field YMCAF
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230512163823.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210422s2019 ||||||||||||||||| ||und|d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781682856734
024 ## - OTHER STANDARD IDENTIFIER
Standard number or code 120585
035 ## - SYSTEM CONTROL NUMBER
System control number 51944
040 ## - CATALOGING SOURCE
Original cataloging agency YMCAF
Language of cataloging eng
Transcribing agency IN-KoLT
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number SAU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Saunders, Dale, ed.
245 #0 - TITLE STATEMENT
Title Strategic brand management
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. Willford press
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent 175 p.
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term MANAGEMENT
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term STRATEGIC PLANNING
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Barcode Date last seen Price effective from Koha item type Public note
      Not For Loan JC Bose University of Science & Technology JC Bose University of Science & Technology 22/04/2021   51944 12/05/2023 12/05/2023 Books R

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