Brand management (Record no. 13193)

MARC details
000 -LEADER
fixed length control field 00576nam a2200241Ia 4500
001 - CONTROL NUMBER
control field 116150
003 - CONTROL NUMBER IDENTIFIER
control field YMCAF
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230512162903.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 131021s2012 ||||||||||||||||| ||und|d
024 ## - OTHER STANDARD IDENTIFIER
Standard number or code 116150
035 ## - SYSTEM CONTROL NUMBER
System control number BB8998
040 ## - CATALOGING SOURCE
Original cataloging agency YMCAF
Language of cataloging eng
Transcribing agency IN-KoLT
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number DUT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Dutta, Kirti
245 #0 - TITLE STATEMENT
Title Brand management
Remainder of title principles and practices (with CD)
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. OUP
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent 455
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Management
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term organizational culture
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Barcode Date last seen Cost, replacement price Price effective from Koha item type Public note E G H Date last checked out
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9010 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
      Not For Loan JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB8998 12/05/2023 465.00 12/05/2023 Bookbank R 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB8999 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9000 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9001 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9002 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9003 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9004 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9005 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9006 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9007 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00   BB9008 12/05/2023 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03  
        JC Bose University of Science & Technology JC Bose University of Science & Technology 21/10/2013 IBC 465.00 2 BB9009 25/10/2024 465.00 12/05/2023 Bookbank C 1.00000 938 2013-10-03 10/10/2024
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